Landing Page Builder Tools

January 8, 2020
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Polly Dom
Posted in Business
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If you want people to take your business seriously, then create your own website. It will announce your presence to the online world and give you a measure of credibility. It will also help you reach more people than ever before as websites are not limited by geography or business hours. They work for you 24/7 so you can inform potential customers about your products and services even as you sleep. Most business owners are hesitant to make one because of their lack of coding skills. Others are simply on a tight budget. The best solutions for these issues is to use landing page builder tools. Consider the following when choosing among various service providers:

Template Options

Since users generally have little to no coding skills, it would help if they can use a template for their site and just modify it to fit their needs. Providers of builder tools will typically make several of these available for free. However, these tend to be basic and plain in appearance. If you would like more inspiring options, then check out their paid templates. See if these are worth your money given the asking price and the quality of the template. If you find the right one that meets your needs, then go ahead and make the investment.

Custom Domain

See if the service provider can also give you the option of a custom domain. Most should be able to assign a personalized subdomain that uses their main URL as base. Although this might be free and easy to get, it does not really help your business. You should have your own top-level domain with your chosen business name, or at least something that can get you ahead in the search results. It would be convenient if the builder tool site can offer this service under the same roof. However, you should check whether the custom domain is affordable or not.

Ease of Building

Now we move on to the tool itself. Since users are not technically-inclined, the design should put people’s minds at ease. Navigating the menus and symbols should be simple. Everything has to be intuitive so that anyone can start right away. A minor tutorial may also be provided for first-time users to get them started. Most of these page builder tools use drag-and-drop to place elements where they should be. Users can pick spots for their texts and images. These can be resized and realigned as preferred. Those who know how to code can look into the back-end for precise modifications.

Mobile Optimization

These days, more people browse the web through their phones than their computers. This means that sites must be optimized for smaller screens and portrait orientation — a complete opposite to the needs of laptop and desktop users. The templates should be able to adopt to any type of screen. The device being used to view the site can be detected so adjustments can be made on the fly in terms of text size, layout, and so on.

Need more info? Look at bestlandingpages.software today.